I love the comparison, but maybe that's because it appeals to my geeky side.

"For now, the biggest news in the exploding realm of online video is not much more than a news release. Still, the recent announcement from the News Corporation and NBC Universal of a new online video venture shows a big change in how traditional media companies are trying to confront their digital futures without looking like dinosaurs dodging comets."

Try reading the paragraph again without the proper nouns, and you find that this could apply to any industry that is threatened by the web: